The best smma offer for beginners

8 Просмотры
Издатель
Here's an offer almost nobody has the guts to make.

"I'll guarantee you five clients or your money back. And I'll throw in an extra $1,000 if I don't deliver."

That's a killer offer.

And you're never going to make it, because when you're starting out you're not confident enough to put that kind of promise on the table.

That's fine. Be honest with yourself about where you are.

So what's the answer when you can't guarantee results yet?

Free work.

"I'll do X, Y, and Z. I'll even cover the ad spend myself until we find a winning offer for your business."

That gets you in the door with zero risk to the client. But here's the part you cannot skip, and most people teaching this leave it out.

Define the terms before you start. Not after.

Decide up front what "winning" actually means. A specific cost per lead. A set number of booked appointments.

Something measurable.

And agree in writing what happens when you hit it.

Otherwise the client watches you burn your own money, pockets the leads, and hands you a testimonial when you were expecting to get paid.

Free work is a foot in the door. It is not a blank check with your name on it.

Set the finish line before you run the race.
Категория
Фриланс для новичков
Комментариев нет.